Categories
BLOG

four day win

The Four-Day Win

How to End Your Diet War and Achieve Thinner Peace Four Days at a Time

Table of Contents

About The Book

The Bestselling Author of Finding Your Own North Star
Reveals How to Change the Way You Eat, Four Days at a Time

Everyone knows how to lose weight: eat less, move more. But so many dieters who know what to do still don’t do what they know. Why not? Because they don’t understand the brain-body dynamics of weight loss. Now, cutting-edge research has revealed that millions of dieters following typical weight loss programs are actually programming themselves to get fatter.

In The Four-Day Win, Harvard-trained Oprah Magazine columnist Martha Beck, Ph.D., reverses this trend and teaches dieters to get lean from the brain outward. The Four-Day Win tells how to reverse the brain-body programming that makes you fat, so you can create a new, leaner and healthier body . . . for good. As empathetic and funny as she is informative, Martha Beck observes that:

    Traditional dieting relies on the ability to go numb or to override physical and emotional feelings.

Overeating is a self-calming compulsion similar to OCD — dieters turn to food (and lots of it) when they’re deprived of comfort.

  • Overweight people can reverse the brain-body programming that is making them fat. Instead of attacking their bodies, they can learn to support them.
  • Dr. Beck helps you to think thin and end your compulsion to overeat, and includes a Jump-Start weight-loss program that will help you shed pounds in the best way, both psychologically and physically. An inspiring and enlightening challenge to everything you think you know about losing weight, The Four-Day Win provides you with an easy and fail-proof way to change your life.

    The Four-Day Win by Martha Beck – The Bestselling Author of Finding Your Own North Star Reveals How to Change the Way You Eat, Four Days at a Time Everyone…

    The Four-Day Win

    End Your Diet War and Achieve Thinner Peace

    End Your Diet War and Achieve Thinner Peace

    By Martha Beck

    By Martha Beck

    By Martha Beck

    By Martha Beck

    Category: Diet & Nutrition | Cooking | Personal Growth | Philosophy
    Category: Diet & Nutrition | Cooking

    Mar 18, 2008 | ISBN 9781594868122 | 6 x 9 –> | ISBN 9781594868122 –> Buy

    Dec 26, 2006 | ISBN 9781623362317 | ISBN 9781623362317 –> Buy

    Also available from:

    Paperback

    Mar 18, 2008 | ISBN 9781594868122

    Also available from:

    Ebook

    Dec 26, 2006 | ISBN 9781623362317

    Buy the Ebook:
    • Kobo
    • Barnes & Noble
    • Apple
    • Books A Million
    • Amazon
    • Google Play Store
    About The Four-Day Win

    Martha Beck, the woman Psychology Today calls “the best-known life coach in America” shatters the myth that willpower is an effective weight-loss tool and introduces a revolutionary approach to lifetime leanness based on a series of “4-day wins” that work with any weight-loss program.

    This paperback edition of Four-Day Win: End Your Diet War and Achieve Thinner Peace includes a workbook where readers can complete the book’s many exercises, making it even easier to follow the program!

    About The Four-Day Win

    The woman Psychology Today calls “the best-known life coach in America” shatters the myth that willpower is an effective weight-loss tool and introduces a revolutionary approach to lifetime leanness based on a series of “4-Day Wins” that work with any weight-loss program.

    Substitute a good habit for a bad one and stick to it for just 4 days, and it begins to feel normal. That’s the surprising discovery that holds the key to lifetime weight control, according to life coach and New York Times best-selling author Martha Beck. Not a conventional diet or exercise program, The Four-Day Win combines evolutionary logic, psychology, and neuroplasticity (the ability of the brain to restructure itself, which suggests ways to reshape our bodies) with strategies and success stories–plus large doses of humor and an insightful, straightforward approach to teach the principles required to reverse weight issues.

    Drawn from hundreds of hours interviewing weight losers–in both her discussions with private clients and her groundbreaking consulting work for Jenny Craig–Dr. Beck reveals:

    • Why willpower-based dieting is doomed to fail
    • How to step out of the conflict between the rule-making Commander (who bans all our favorite foods) and the rule-breaking Resistor (who gives in to cravings) and reach the Watcher, who is our happiest self
    • What the latest research into the mind-body connection reveals about how our emotions affect our eating

    Breaking down the weight-loss marathon into 4-day intervals, Dr. Beck provides effective strategies for changing the behaviors that make us fat. And if there is a relapse, readers take comfort in knowing they are just 4 days from turning it around.

    Martha Beck, the woman Psychology Today calls "the best-known life coach in America" shatters the myth that willpower is an effective weight-loss tool…