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California Lottery promotes its newest newest Scratchers ticket, PAC-MAN, in a new ad, which urges viewers to get their quarters ready.

The spot features a group of friends on roller skates who enter a CA Lottery store to purchase the PAC-MAN and try their luck, while in the background the single Don’t You Forget (About Me) by Simple Minds plays.

CA Lottery runs a 2ND CHANCE PROMOTION from September 14 through October 31, 2020. Those who want to re-live those countless hours and quarters spent at the local arcade back in the 80s are invited to submit their non-winning PAC-MAN Scratchers into 2nd Chance for an opportunity to enjoy the world-famous PAC-MAN arcade machine containing over 20+ games and accessories (merchandise prize package valued at $5,000) or for a chance at the grand prize of $40,000!

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Commercial Song California Lottery promotes its newest newest Scratchers ticket, PAC-MAN, in a new ad, which urges viewers to get their quarters ready. The spot features a group of friends on

Commercial Song

California Lottery encourages people to create holiday connections this season and “Give the Gift of Scratchers”.

Titled “The Gift is in the Giving,” the 30-second spot features a young woman living in an apartment building, who’s trying to interact with her neighbors, but is treated with indifference as no one seems interested to stop for a chat or even say hello. Seeing that all of her attempts of starting a conversation are thwarted, she comes up with the idea of slipping a little gift under her neighbors’ doors. Thus, she prepares white envelopes with the number of the apartment that serves as addressee and the number of her apartment as sender. The content is revealed only afterwards, when some of her neighbors are featured opening the unexpected Christmas present, consisting in a scratcher called Holiday Sparkle, which gives players the chance to win up to $1,000,000.

The commercial, scored by the 2015 song “Signals” by Icelandic singer/songwriter Júnrus Meyvant (aka Júníus Meyvant), from his debut album, “Floating Harmonies,” ends with the woman joining the other residents to a rooftop holiday party and with the voiceover saying “The Gift is in the Giving. Give the Gift of Scratchers”.

Holiday Sparkle ($10) is just one of the newest games from California Lottery’s holiday range, which also includes The Perfect Gift, priced at $1, which gives players the chance to win up to $500, Winner Wonderland, priced at $3, which gives players the chance to win up to $30,000, Silver Riches, priced at $5, which gives players the chance to win up to $250,000, and Jackpot Fortune, priced at $20, which gives players the chance to win up to $5,000,000.

California Lottery is not the only one encouraging people to give the gift of scratchers. Minnesota Lottery does the same in its holiday ad, urging viewers to “give the gift of excitement this season – scratch games from the Minnesota Lottery”.

Commercial Song California Lottery encourages people to create holiday connections this season and “Give the Gift of Scratchers”. Titled “The Gift is in the Giving,” the 30-second spot ]]>